Not too long ago, Google Local Business center changed and became Google Places.”Google has decided to change the name of what was called the “Google Local Business Center” to “Google Places.” The rationale, according to the press release, is to better connect Google Place Pages with the place where local business information is claimed, entered [...]

So, you have a really great story about your company- perhaps you have a great new product that is going to change the way that people do something. You have a CEO who is attending several charity functions, or you have something about your company that you want to get noticed. You know already by [...]

Ever wonder how Justia and Lexblog market attorney websites and get their clients high Google Rankings? Why is it worth it to pay $1,000 or more a month to have them do your law firms internet marketing? This article will give you a quick explanation of the process, its benefits, and its limits.
Both Justia and [...]

Over the past few months I have had over a dozen  small and medium size businesses contact me that were curious about other options they may have than Reach Local to reach local customers online. Like your company, they had been using Reach local and were relatively unimpressed with the results. The marketing materials their [...]

Regardless of your profession you can find yourself the subject of bad publicity.  This is especially true if you conduct business online.  The internet makes giving feedback on your real life experiences such a simple task that if one person is unhappy in their dealings with you they can easily do major damage to your [...]

If you do a quick web search for internet marketing tips, you are likely to see a bunch of hype. It’s almost like the old pyramid scheme infomercials- “do this and get rich!”  Anyone who has really dove into internet marketing knows there is no exact one size fits all formula to successful marketing on [...]

Here are a few simple ways you can boost your content in a way that is much more beneficial, both to your potential target audience and for bettering your search engine rankings. These are just a few of the ways I have seen and helped many businesses to overcome the content hump for a much [...]

Let us assume that you have already done your research and you have chosen search terms that best reach your target audience.  The next step is to determine just how much competition there is out there for your audience’s attention when they type in those keywords to a search engine.  There are many ways to [...]

There are many great advantages for online businesses over other businesses.  The greatest is that you can measure almost everything about your customers such as where they came form, how long they spend on your site, how they got there, when they showed up and from where.  Once you have this information you can use [...]

There is much written about real time web start ups, to highlight the multitude of companies that have entered the space.  There has been much talk in regards to the real time web tools that are available to web developers.  Here is an overview of the real time web from the user experience perspective.
To search [...]

A little warning, this is pretty disturbing. This happened back in April, but it serves to make a very good point both about how viral video works, and online reputation management.
But, the point of my sharing this with you is that it took less than twenty four hours for these two workers’ videos to make [...]

Link baiting is one of the most effective tactics for promoting a site, universally, for both search engine rankings and short term traffic boosts.  Link baiting is basically appealing to bloggers through focused and relevant content for them to link to your site or article.  Understanding what content, features and subjects are popular with bloggers [...]

If your small business is struggling to find ways to promote itself, get links, rank in search engines, and drive traffic to traffic to your websites, you are not alone.  Most small businesses have limited budgets, which of course makes the task much more difficult.  For you small businesses out there, here are some tips [...]

A “call to action” is the sort of statement that you make so that your viewers, or your target audience, potential customers or clients do something. More often than not this involves a request for more info, perhaps a phone call or an email, or sometimes opting into an email list or actually even purchasing [...]

You more than likely know by now that sitemaps are a smart thing when it comes to helping your viewers to better get around your site. Ease in navigation makes it much smoother for the average internet user to find what they want to find, but also, what you want them to find. However, this [...]